Marketing at Assumption University

15% Racial-Ethnic Minorities* (Bachelor's)

If you plan to study marketing, take a look at what Assumption University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Assumption is located in Worcester, Massachusetts and approximately 2,448 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Assumption Marketing Degrees Available

Bachelor’s Degree in Marketing

Assumption Marketing Rankings

The marketing major at Assumption is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at Assumption

Take a look at the following statistics related to the make-up of the marketing majors at Assumption University.

Assumption Marketing Bachelor’s Program

46% Women

15% Racial-Ethnic Minorities*

For the most recent academic year available, 54% of marketing bachelor's degrees went to men and 46% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at Assumption since its program graduates 11% more men than average.

About 83% of those who receive a bachelor's degree in marketing at Assumption are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Assumption University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	1
Black or African American	2
Hispanic or Latino	3
White	45
International Students	1
Other Races/Ethnicities	2

Concentrations Within Marketing

Marketing majors may want to concentrate their studies in one of these areas. The completion numbers here include all graduates who receive any type of degree in this field from Assumption University. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Marketing/Marketing Management, General	47

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MA, the home state for Assumption University.

Occupation	Jobs in MA	Average Salary in MA
Market Research Analysts and Marketing Specialists	20,070	$74,510
Sales Managers	16,600	$151,010
Marketing Managers	14,350	$143,400
Business Professors	4,050	$126,040
Advertising and Promotions Managers	960	$132,370

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

College Factual
National Center for Education Statistics
O*NET Online
Image Credit: By Mattinbgn under License

More about our data sources and methodologies.

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