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Marketing at Arizona State University - Tempe

Marketing at Arizona State University - Tempe

If you are interested in studying marketing, you may want to check out the program at Arizona State University - Tempe. The following information will help you decide if it is a good fit for you.

ASU - Tempe is located in Tempe, Arizona and has a total student population of 74,795.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

ASU - Tempe Marketing Degrees Available

  • Basic Certificate in Marketing (Less Than 1 Year)
  • Bachelor’s Degree in Marketing

ASU - Tempe Marketing Rankings

The marketing major at ASU - Tempe is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at ASU - Tempe

Take a look at the following statistics related to the make-up of the marketing majors at Arizona State University - Tempe.

ASU - Tempe Marketing Bachelor’s Program

59% Women
37% Racial-Ethnic Minorities*
For the most recent academic year available, 41% of marketing bachelor's degrees went to men and 59% went to women.

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About 55% of those who receive a bachelor's degree in marketing at ASU - Tempe are white. This is below average for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 6% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Arizona State University - Tempe with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 40
Black or African American 8
Hispanic or Latino 77
White 225
International Students 23
Other Races/Ethnicities 36

Concentrations Within Marketing

The following marketing concentations are available at Arizona State University - Tempe. The completion numbers here include all graduates who receive any type of degree in this field from Arizona State University - Tempe. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 310

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for AZ, the home state for Arizona State University - Tempe.

Occupation Jobs in AZ Average Salary in AZ
Market Research Analysts and Marketing Specialists 12,700 $62,930
Sales Managers 10,710 $113,430
Marketing Managers 6,150 $117,700
Business Professors 1,070 $100,200
Survey Researchers 210 $53,660

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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