Business, Management & Marketing at Appalachian State University
Appalachian State is located in Boone, North Carolina and has a total student population of 20,023. Of the 4,368 students who graduated with a bachelor’s degree from Appalachian State University in 2021, 952 of them were business, management and marketing majors.
Want to know more about the career opportunities in this field? Check out the Careers in Business, Management & Marketing section at the bottom of this page.
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Appalachian State Business, Management & Marketing Degrees Available
- Bachelor’s Degree in Business, Management & Marketing
- Master’s Degree in Business, Management & Marketing
Online Classes Are Available at Appalachian State
If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.
Are you one of the many who prefer to take online classes? Appalachian State offers distance education options for business, management and marketing at the following degree levels:
- Bachelor’s Degree
- Master’s Degree
Appalachian State Business, Management & Marketing Rankings
Each year, College Factual ranks business, management and marketing programs across the country. The following shows how Appalachian State performed in these rankings.
Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.
Bachelor’s Degree Overall Quality & Other Notable Rankings
The business, management and marketing major at Appalachian State is not ranked on College Factual’s Best Colleges and Universities for Business, Management & Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.
Ranking Type | Rank |
---|---|
Most Popular Online Business, Management & Marketing Graduate Certificate Schools | 204 |
Most Popular Business, Management & Marketing Master’s Degree Schools | 500 |
578 | |
Best Value Business, Management & Marketing Master’s Degree Schools | 625 |
In 2021, 83 students received their master’s degree in business, management and marketing from Appalachian State. This makes it the #500 most popular school for business, management and marketing master’s degree candidates in the country.
Business, Management & Marketing Student Demographics at Appalachian State
Take a look at the following statistics related to the make-up of the business, management and marketing majors at Appalachian State University.
Appalachian State Business, Management & Marketing Bachelor’s Program
About 85% of those who receive a bachelor's degree in business, management and marketing at Appalachian State are white. This is above average for this degree on the nationwide level.
The following table and chart show the race/ethnicity for students who recently graduated from Appalachian State University with a bachelor's in business, management and marketing.
Race/Ethnicity | Number of Students |
---|---|
Asian | 19 |
Black or African American | 29 |
Hispanic or Latino | 57 |
White | 805 |
International Students | 6 |
Other Races/Ethnicities | 36 |
Appalachian State Business, Management & Marketing Master’s Program
Of the students who received a business, management and marketing master's degree from Appalachian State, 86% were white. This is above average for this degree on the natiowide level.
The following table and chart show the race/ethnicity for students who recently graduated from Appalachian State University with a master's in business, management and marketing.
Race/Ethnicity | Number of Students |
---|---|
Asian | 3 |
Black or African American | 1 |
Hispanic or Latino | 1 |
White | 71 |
International Students | 5 |
Other Races/Ethnicities | 2 |
Appalachian State also has a doctoral program available in business, management and marketing. In 2021, 0 student graduated with a doctor's degree in this field.
Concentrations Within Business, Management & Marketing
The following business, management and marketing concentations are available at Appalachian State University. The table shows all degrees awarded in this field awarded for all degree levels at Appalachian State University. A concentration may not be available for your level.
Concentration | Annual Degrees Awarded |
---|---|
Business Administration & Management | 278 |
Marketing | 166 |
Construction Management | 131 |
Accounting | 124 |
Finance & Financial Management | 113 |
Management Information Systems | 91 |
Insurance | 76 |
Hospitality Management | 34 |
International Business | 15 |
Management Sciences & Quantitative Methods | 7 |
Careers That Business, Management & Marketing Grads May Go Into
A degree in business, management and marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for NC, the home state for Appalachian State University.
Occupation | Jobs in NC | Average Salary in NC |
---|---|---|
Customer Service Representatives | 94,420 | $34,690 |
Office Clerks | 82,630 | $32,270 |
Secretaries and Administrative Assistants | 55,380 | $36,630 |
General and Operations Managers | 54,330 | $131,600 |
Bookkeeping, Accounting, and Auditing Clerks | 46,570 | $39,590 |
References
*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.
- College Factual
- National Center for Education Statistics
- O*NET Online
- Image Credit: By Clayhefner under License
More about our data sources and methodologies.
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