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Marketing at American University

Marketing at American University

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at American University stacks up to those at other schools.

The American University is located in Washington, District of Columbia and approximately 14,001 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

The American University Marketing Degrees Available

  • Master’s Degree in Marketing

The American University Marketing Rankings

Marketing Student Demographics at The American University

Take a look at the following statistics related to the make-up of the marketing majors at American University.

The American University Marketing Master’s Program

76% Women
32% Racial-Ethnic Minorities*
For the most recent academic year available, 24% of marketing master's degrees went to men and 76% went to women.

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In the marketing master's program at this school, racial-ethnic minorities make up 32% of degree recipients. That is 1% better than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from American University with a master's in marketing.

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Race/Ethnicity Number of Students
Asian 2
Black or African American 4
Hispanic or Latino 2
White 10
International Students 7
Other Races/Ethnicities 0

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at American University. A concentration may not be available for your level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 20

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for DC, the home state for American University.

Occupation Jobs in DC Average Salary in DC
Market Research Analysts and Marketing Specialists 6,930 $79,770
Marketing Managers 1,990 $165,640
Sales Managers 1,020 $132,870
Business Professors 640 $115,320
Survey Researchers 180 $73,690

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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