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Marketing at American International College

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Marketing at American International College

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at American International College stacks up to those at other schools.

AIC is located in Springfield, Massachusetts and has a total student population of 2,612. In 2021, 9 marketing majors received their bachelor's degree from AIC.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

AIC Marketing Degrees Available

  • Bachelor’s Degree in Marketing

AIC Marketing Rankings

The following rankings from College Factual show how the marketing progam at AIC compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at AIC is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Most Focused Marketing Bachelor’s Degree Schools 621
Most Popular Marketing Schools 706
Best Value Marketing Bachelor’s Degree Schools 711
Best Marketing Schools 880
Best Value Marketing Schools 887

Marketing Student Demographics at AIC

Take a look at the following statistics related to the make-up of the marketing majors at American International College.

AIC Marketing Bachelor’s Program

33% Women
22% Racial-Ethnic Minorities*
Of the 9 students who graduated with a bachelor’s in marketing from AIC in 2021, 67% were men and 33% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at AIC since its program graduates 22% more men than average.

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About 67% of those who receive a bachelor's degree in marketing at AIC are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from American International College with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 0
Hispanic or Latino 2
White 6
International Students 1
Other Races/Ethnicities 0

AIC also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MA, the home state for American International College.

Occupation Jobs in MA Average Salary in MA
Market Research Analysts and Marketing Specialists 20,070 $74,510
Sales Managers 16,600 $151,010
Marketing Managers 14,350 $143,400
Business Professors 4,050 $126,040
Advertising and Promotions Managers 960 $132,370

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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