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Marketing at Alma College

Marketing at Alma College

If you are interested in studying marketing, you may want to check out the program at Alma College. The following information will help you decide if it is a good fit for you.

Alma is located in Alma, Michigan and has a total student population of 1,435.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Alma Marketing Degrees Available

  • Bachelor’s Degree in Marketing

Alma Marketing Rankings

The marketing major at Alma is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at Alma

Take a look at the following statistics related to the make-up of the marketing majors at Alma College.

Alma Marketing Bachelor’s Program

45% Women
27% Racial-Ethnic Minorities*
For the most recent academic year available, 55% of marketing bachelor's degrees went to men and 45% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at Alma since its program graduates 12% more men than average.

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About 73% of those who receive a bachelor's degree in marketing at Alma are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Alma College with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 0
Hispanic or Latino 2
White 8
International Students 0
Other Races/Ethnicities 1

Concentrations Within Marketing

If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at Alma College. A concentration may not be available for your level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 12

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for Alma College.

Occupation Jobs in MI Average Salary in MI
Market Research Analysts and Marketing Specialists 18,980 $67,500
Sales Managers 8,640 $142,340
Marketing Managers 4,310 $137,900
Business Professors 2,350 $107,140
Advertising and Promotions Managers 580 $124,670

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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