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Marketing at Abilene Christian University

Marketing at Abilene Christian University

If you are interested in studying marketing, you may want to check out the program at Abilene Christian University. The following information will help you decide if it is a good fit for you.

Abilene Christian is located in Abilene, Texas and approximately 5,291 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Abilene Christian Marketing Degrees Available

  • Bachelor’s Degree in Marketing

Abilene Christian Marketing Rankings

The marketing major at Abilene Christian is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at Abilene Christian

Take a look at the following statistics related to the make-up of the marketing majors at Abilene Christian University.

Abilene Christian Marketing Bachelor’s Program

44% Women
28% Racial-Ethnic Minorities*
For the most recent academic year available, 56% of marketing bachelor's degrees went to men and 44% went to women. The typical marketing bachelor's degree program is made up of only 42% men. So male students are more repesented at Abilene Christian since its program graduates 14% more men than average.

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About 64% of those who receive a bachelor's degree in marketing at Abilene Christian are white. This is typical for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Abilene Christian University with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 3
Hispanic or Latino 4
White 16
International Students 2
Other Races/Ethnicities 0

Concentrations Within Marketing

Marketing majors may want to concentrate their studies in one of these areas. The completion numbers here include all graduates who receive any type of degree in this field from Abilene Christian University. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 31

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TX, the home state for Abilene Christian University.

Occupation Jobs in TX Average Salary in TX
Market Research Analysts and Marketing Specialists 29,560 $78,200
Sales Managers 26,420 $148,000
Marketing Managers 12,910 $146,640
Business Professors 6,060 $110,450
Advertising and Promotions Managers 1,590 $98,960

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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